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Our Work

REAL SMBs.
Real Outcomes.

Nine specific service areas. Nine ways we help small businesses grow without the corporate overhead. Find the one that fits your gap.

Website Rebuilds

When your site stops earning trust, your business stops earning calls.

Most small businesses lose visitors in the first 4 seconds — either because there's no site at all, or the one that's there feels stuck in 2014. We rebuild for trust, speed, and conversion. Fixed-fee. Live in 14 days.

  • Mobile-first, sub-2-second load times
  • Clear above-the-fold CTA (call, book, or quote)
  • Real conversion tracking installed from day one
  • No long contracts — the site is yours
Spa Matrix — luxury med spa website rebuild by Collective POV
Spa Matrix — original website before the Collective POV rebuild
Before After
Local SEO
AV
Aviary Beauty + Wellness
Health & Wellness — Atlanta, GA
Top 3
Local search rank for "med spa Atlanta" within 90 days

Started not in top 30. Ended top 3 for 4 related queries. No paid ads. Just claimed profile, NAP cleanup, location pages, monthly content. Bookings followed.

Local SEO

Be the obvious choice when your customers search.

80% of customers search online before they call or walk in. If you're not on page 1 of local search for your service in your city, your competitor is taking the call. Unglamorous foundation work that compounds.

  • Google Business Profile claim + optimization
  • NAP consistency across 40+ directories
  • Location-keyword pages + meta descriptions
  • Monthly rank tracking + content rhythm
Funnel Conversion

Traffic without conversion is just rent.

If 100 people visit and 5 call, that's 5% conversion. If 12 call, that's 12%. Same traffic, 2.4× the customers. The work is mechanical and the upside is measurable in weeks.

  • Above-fold CTA installation
  • Tap-to-call + tap-to-book on mobile
  • Analytics + pixel installation (GA4, Meta, GTM)
  • Form-to-CRM webhook wiring
Funnel Math
See your conversion delta.

Drag the sliders. We'll show you the gap between where you are and where you could be.

Monthly site visitors 1,000
Current conversion rate 3%
Where we'd get you 9%
60+
extra customers / month
From 30 to 90 — same traffic, no new ad spend.
@your_business
872 followers · 38 posts
REEL
BTS
★★★★★
B/A
OFFER
TEAM
QUOTE
REEL
FAQ
@your_business
412 followers · 8 posts
Before After
Social Content

Customers check your feed before they call.

When your last post is six weeks old, the signal is "this place might be closed" — even when that's not the truth. A real content engine runs weekly without owner lift, pulling from material already inside your business.

  • Weekly content rhythm (no daily lift required)
  • Real customer stories, before/afters, behind-the-scenes
  • Reel-first format optimized for the algorithm
  • Trending audio + format adaptation
DTC / E-Commerce

The revenue hiding inside your existing traffic.

Most small DTC brands leak revenue at the same five spots: stock theme, mobile checkout friction, no email capture, single welcome email, no post-purchase nudge. Fixing two of them lifts revenue-per-visitor without changing ad spend.

  • PDP + checkout audit + rebuild
  • Klaviyo welcome + post-purchase + win-back flows
  • Theme customization out of stock Dawn / Debut / Refresh
  • Free 5-minute Loom audit of your store
9:41 ●●● 5G ▮
S
Sam — Collective POV
● online
Today 10:14 AM
Hey Jordan — was poking around your store and put together a 5-min Loom of the 3 fixes I'd make first. Want me to send it over?
Yes! send it
10:16 AM
Here you go 👇
loom.com/audits/yourbrand-2026
No pitch. Keep it whether we work together or not.
iMessage
Trigger-Window Playbook
The 60-day rule.

Most inflection-point momentum compounds or fades within 60 days of the trigger. We move at that pace:

  1. Days 1–7: Trigger-specific snapshot — what to fix first, in what order
  2. Days 8–30: Install the infrastructure (site updates, lead routing, content)
  3. Days 31–45: Measure + optimize the highest-impact lever
  4. Days 46–60: Lock in the lift; transition to ongoing rhythm
Momentum Engine

When the business changes faster than the marketing.

Opened a 2nd location. Just raised a round. Hired a new GM. Got a press feature. These are the moments when the marketing stack either earns its keep or gets exposed. We install systems that protect — and amplify — what you just built.

  • New-location go-to-market sprint
  • Post-funding 90-day marketing infrastructure plan
  • Press-window funnel capture (the spike fades fast)
  • Multi-location brand consistency across all touchpoints
AI Automation

Get your time back without hiring more people.

Most owners spend 10+ hours a week on admin work that doesn't require their judgment — booking confirmations, reminder calls, intake forms, follow-ups. That work can be automated without losing the personal touch. The system pays for itself in 6–10 weeks.

  • Auto-confirmation + reminder flows for every booking
  • Pre-visit intake forms + post-visit review requests
  • Speed-to-lead system (5-min response = 10× conversion)
  • Dormant customer re-activation flows
9:41 ●●● 5G ▮
Your Business
Auto-confirmation
Thu, Jun 6 · 2:14 PM
Hi Sarah — confirming your appointment Thursday at 2:00 PM with Dr. Lee. Reply C to confirm, R to reschedule.
C
You're confirmed ✓ See you Thursday. Need our address? collectivepov.com/visit
Wed, Jun 12 · 8:00 AM
Quick reminder — your appointment is tomorrow at 2 PM. Reply STOP to opt out.
Thanks!
Reply…
18 hrs/wk
Reclaimed by owner
−40%
No-shows dropped
KoloFit · Atlanta, GA
9:41 ●●● 5G ▮
M
Mike (happy customer)
● online
Today 4:30 PM
Hey Mike — thanks for coming in today! 🙏
If you've got 60 seconds, would you mind dropping a quick Google review? It genuinely helps a small business like ours.
→ g.page/yourbiz/review
Just did! ⭐⭐⭐⭐⭐
4:42 PM
You're the best. See you next month 🙌
iMessage
Review Recovery

When the rating drifts, the phone calls drift with it.

A 0.3-star drop typically translates to a 12–18% reduction in click-throughs from local search. Customers see the average and decide whether to keep scrolling. Recovery is fixable in 60 days — but only if the work starts now.

  • Public response to recent negative reviews (recovers ~30% of trust loss)
  • Proactive review-request rhythm to your happy customers
  • Operational follow-up on the root cause (most negatives repeat)
  • Monthly trajectory monitoring — catch the next drop early
Review Amplification

You earned the customer love. Now multiply it.

For most businesses, a 5-star review hits Google and that's it. No one outside that one customer ever sees it. Meanwhile, the same review — surfaced on the homepage, posted to Instagram, pulled into a Google ad — generates 4–6 additional acquisition touches in the next 90 days. Same proof, 5× the work.

  • Homepage above-fold rewrite (proof goes dominant)
  • Review-to-content engine (5-star → IG + Google Post + testimonial section)
  • Automated review-request flow to silently-happy customers
  • Google ad extensions surfacing live rating in search
Review Amplification
AV
Aviary Beauty + Wellness
Health & Wellness — Atlanta, GA
+65%
New client bookings in 90 days — no new ad spend

Same customers. Same reviews. Different engine. Existing proof surfaced where new customers actually look — homepage, social, Google ads. Bookings followed because new customers saw proof at every step of the journey.

One form. 24-hour reply.

Tell us what's broken, what's working, and what you'd want fixed first. We come back inside a day with a fixed-fee scope shaped to your business.

Get My Free Proposal!